Analyse and compare different examples of product Pages

 What is a product page?

This is the page in a website where the customer can see the product catalogue and decide on the product/service that most interests them. There are many factors that matter to customers when deciding the product they want.

1. Price
2. Features
3. Quality
4. Branding
5. Reviews

Many businesses optimise their websites to highlight the main features offered by products and major brands decide to show off their more premium products first.

Comparison

Nike(https://www.nike.com/gb/men)

At Nike they show off their trending products as soon as you enter the product page these are the products that are selling the most at that particular time.

High quality images are used with the prices of the products so the customers can see the prices which is one of the most important things for customers to decide on purchasing a product online.

When you scroll down they also show off their newest additions to the collection.

Adidas (https://www.adidas.co.uk)

Adidas has a section dedicated top picks for you section where they take data from the users previous searches and purchases and give products that are more likely to interest the user.

They also have an only at Adidas section where they show off products that are only available at the Adidas website or in an Adidas retail store.

Both nike and Adidas have sections with their newest items and they both try and target the consumer using data they have collected in previous sessions.

They use a similar layout which is simple and easy to navigate for any customer.