Example of different types of E-commerce: including screenshots, description and links

 Ecommerce Defined: Types, History, and Examples

(Investopedia, 2023)

What are the different types of E-commerce websites?

1. Business-to-Business (B2B)

A B2B model of business involves the conduct of trade between two or more businesses/companies. The channels of such trade generally include conventional wholesalers and producers who are dealing with retailers.


(https://www.shopify.com/uk)



2. Business-to-Consumer (B2C)

Business-to-Consumer model of business deals with the retail aspects of e-commerce, i.e. the sale of goods and/or services to the end consumer through digital means. The facility, which has taken the business world by storm, enables the consumer to have a detailed look at their proposed procurements before placing an order. After the placement of such orders, the company/agent receiving the order will then deliver the same to the consumer in a convenient time-span. Some of the businesses operating in this channel include well-known players like Amazon, Flipkart, etc.




This mode of purchase has proved to be beneficial to the consumers when compared to the traditional method, as they are endowed with access to helpful contents which may guide their purchases appropriately.

(Viswanath, 2021)

3. Consumer-to-Consumer (C2C)

This business model is leveraged by a consumer for selling used goods and/or services to other consumers through the digital medium. The transactions here are pursued through a platform provided by a third party, the likes of which include OLX, Quickr, etc.

(Viswanath, 2021)




4. Consumer-to-Business (C2B)

A C2B model is the exact reversal of a B2C model. While the latter is serviced to the consumer by a business, the C2B model provides the end consumers with an opportunity to sell their products/services to companies. The method is popular in crowdsourcing based projects, the nature of which typically includes logo designing, sale of royalty-free photographs/media/design elements, and so on and so forth.

Note – the term ‘crowdsourcing’ was coined in the year 2005 as a sourcing model that facilities individuals/organizations to obtain goods/services from internet users. Blogger is a great example as high status bloggers with many viewers may be offered money for advertising within their blog.

(Viswanath, 2021)


5. Government-Consumer-

The government-to-consumer model describes when a government or public sector entity uses ecommerce to sell goods or services to consumers. As an example, at many high schools, parents pay for school lunch, sports fees, and even late library fees via online portals.

(Practical Ecommerce, 2023)


(https://www.gov.uk/)


References:

 

6 leading ecommerce business models explained (2022) Practical Ecommerce. Available at: https://www.practicalecommerce.com/6-leading-ecommerce-business-models-explained (Accessed: January 24, 2023). 

Bloomenthal, A. (2022) Ecommerce defined: Types, history, and examples, Investopedia. Investopedia. Available at: https://www.investopedia.com/terms/e/ecommerce.asp (Accessed: January 24, 2023). 

Viswanath, S. (2021) What is e-commerce?: Types of e-commerce, IndiaFilings. Available at: https://www.indiafilings.com/learn/types-of-e-commerce/ (Accessed: January 24, 2023). 

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